I’m a design leader with 20 years of experience transforming complex enterprise challenges into intuitive, scalable solutions. From in-depth user research to shaping product strategy and leading global design teams, I create experiences that drive measurable results, increasing adoption, satisfaction, and revenue while reducing friction and speeding up time-to-market. My approach combines insight-driven design, cross-functional collaboration, and scalable systems that make great design repeatable, resulting in products that are simple, effective, and indispensable.